Say goodbye to straightening tiny sections of hair multiple times with a flat iron. With STRAIGHT UP MAX, you can easily straighten 4-5 times the amount of hair in a single pass. Kick the frizz but keep the body and volume – it’s as easy as brushing your hair!
WHAT IT Has
- Powerful Styling Power with 65 Powerful Ceramic Heated Plates
- Frizz-Free Finish
- Powerful Ion Generator
- Cool Tip Ionic Bristles
- 4 Heat Settings up to 450°F
- Digital Temperature Display
- Professional Swivel Cord
- Automatic Shut Off
WHO IT’S BEST FOR
The Straight Up Max is suitable for all hair types, and is great for those who want to touch up, smooth and de-frizz their hair in half the time.
Stephanie_rda –
This works! My hair is thin so not ideal for this brush but I am pleased with the outcome.
Sam –
It straightened my hair with no frizz gave great texture and enough volume.
Amber –
Super easy to use and not heavy at all. I have thick and wild hair and a couple passes with the Straight Up Max can tame it.
Jenny P. –
I spent a lot of money for this and all I got was a pineapple it was fifty dollars for… Oh sorry I just got the brush I mixed it up with my roommate’s door dash.
Drema –
I actually tried to return this because the first time I used it, I found it difficult. Thankfully, it costs too much to return so I kept it. I love it!!! It is so much quicker than my traditional straightener! It also gives my hair so much more volume. It’s great for the first style and super easy for touch ups.
Bunty –
Super easy to use and works great. I was skeptical when I bought it but highly recommend.
Carmelpug –
Excellent product, poor customer service and late delivery.
Marie22 –
Love this product! Cut my hair styling routine down to like 1/4th of the time it was before.
Court90 –
Works easily …my hair smooths Bette than with any other product I’ve tried. and I can ease a bit of curl at the end.
Mrsconner –
I love this- no longer need my flatiron – this is far more efficient!
Mrh222 –
Love this heat brush!!! Takes half the time to straighten my hair and no frizz. I have fine curly hair.
Kassy –
I have thick, curly hair which normally takes forever to straighten! Thankfully I took the leap and purchased this product because it takes less time and effort to get my hair straight! I love it!!!
Ypl83 –
Great product! My hair is super curly and long and it took me less than 30 min to have it done! I highly recommend it.
Jen A. –
I love this tool It straightens the hair quickly and efficiently
Lacy –
I have used many straighteners. This brush far exceeds any that I’ve used. I am able to straighten much larger sections of hair in a fraction of the time and with less passes. It used to take 30+ minutes and now using this brush I can be done in 10 minutes or so. I am very amazed and pleased with this product.
David G. –
Received as a gift for my child and it was the best thing that I have seen. Her hair was wavy and would get so frizzie that I could hardly tame it down. After using it on her hair it was do’s shiny and manageable. Loved it.
Cmariee –
I got this for Christmas. Straighteners don’t work fully on my hair and blow dryers leave me with frizz. This brush made my hair smooth and straight with one pass! I’ve been telling everyone about this brush cause it truly works. These pics are taken 5 mins apart
Valerie P. –
I bought this for my daughter and she loves it. It heats up quickly and has different heat settings which is very useful on days when she just needs to touch up. Shes able to straighten her hair in half the time it would take with a flat iron.
E S. –
I was super skeptical but I actually really like this. I have naturally wavy hair so I was sure it wouldn’t work but it does! I’ve used it 5-6 times now and it straightens my hair, no frizz! It’s not as straight as a normal straightener but it’s not too far off! And instead of 15 minutes to get my hair straightened, it’s 5 minutes or less!
Thickhair27 –
I have thick, frizz prone hair that gets tangled easily. I really love this product for smoothing away my frizz and helping me keep my hair detangled and shiny! I can run this through my hair and be out the door in 5 minutes.